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Wednesday, May 5, 2010

Volkswagen App My Ride Competition Is Now Online


Previously i have posted an article about the competition held by Volkswagen AG. Basically the competition is now live and software developers can now download the SDK (Software Development Kit). Before you can download the kit, you need to agree with the terms and condition of the entry. Follow after the jump to read on the full details of the terms and condition of this competition.

Basically Volkswagen is the first car company to adapt the ‘open innovation’ idea to its ongoing product development. The competition will run from 3rd of May till 30th of June 2010 where developers need to design the next generation infotainment system based on a touch screen technology integrated to the car centre console. To enter you must be 18 year or over but if you are the staff of Volkswagen, I’m sorry, you are now eligible. Applications entered must be produced in Adobe Flash or Adobe Flex with a minimum size of 380 * 380 pixels, and may only be entered by individuals.

The applications as entered must not have been offered for commercial use anywhere else. Entrants must decide for themselves whether they would wish their application to be published if no patent, utility model or registered design has been applied for or issued. VOLKSWAGEN is not responsible for maintaining confidentiality, nor can VOLKSWAGEN be held liable for the consequences of disclosing applications Prizes in kind will not be paid out in cash. Cash prizes are paid out in euros. VOLKSWAGEN may exchange or substitute prizes at its discretion. If any prize cannot be awarded due to reasons beyond VOLKSWAGEN's control, a substitute prize of the same value will be awarded.

So software developers out there, head down to the URL, and whip out your most innovative ideas and who knows your hard neutron brain work might be used as one of the coolest car in town in the future. I better sign up for this competition. Cross my fingers

source: Volkswagen AG

Terms and conditions of entry

1. The "App my ride - Volkswagen App Contest" competition ('the Competition') is organized by VOLKSWAGEN AG ('VOLKSWAGEN'), Wolfsburg. VOLKSWAGEN is one of the world's largest car makers. With our technical competence and innovation, Volkswagen puts moving ideas on the road. The world's fastest sports car, the largest and most powerful diesel unit ever installed in a car, and the most economic car of all times, are just a few examples of how Volkswagen is setting new standards in revolutionary technology. With its "App my ride - Volkswagen App Contest", Volkswagen is the first car maker to adapt the 'open innovation' idea to its ongoing product development. This competition lets users work together with Volkswagen to develop new infotainment applications.

2.This competition for ideas is being hosted on a server belonging to service provider Hyve AG, and can be reached at app-my-ride.volkswagen.com. The competition runs from 03.05.2010 to 30.6.2010. The aim is to submit suggestions for applications for next-generation infotainment systems in Volkswagen AG's cars, in this case specifically for a touchscreen integrated in a vehicle's centre console. The best ideas will win prizes during the course of the competition. The competition aims to gather ideas for future infotainment system applications and conduct an initial feasibility analysis against specified parameters. Entrants are also invited to get involved actively in assessing and improving the ideas and concepts submitted.

Entry requirements

3. To enter the competition, entrants must be 18 or over (although, if their home country says they must be older to have full capacity to contract, that higher age applies). Staff of VOLKSWAGEN, its subsidiaries and associated companies are excluded from the competition, as are staff of companies engaged to run it and all immediate family members of those companies (for the purposes of this competition, 'immediate family members' means husband, wife, mother, father, sister, brother, son, daughter and anyone living in the same household as such staff). VOLKSWAGEN reserves the right to review whether entrants are eligible to take part and to verify their identity.

4.To enter the competition, entrants must go to app-my-ride.volkswagen.com to register. Here they will be asked via a registration page to give VOLKSWAGEN their username, password and e-mail address and confirm they have read these terms and conditions of entry and accept them. VOLKSWAGEN needs to know who entrants are so it can award prizes and contact them about entries they submit: so they cannot be announced as winners unless they let VOLKSWAGEN have their name and address in the competition period via the registration page. VOLKSWAGEN will use personal data disclosed only to run this competition.

5.Once they have entered, entrants can pull out of the competition any time by e-mailing VOLKSWAGEN at app-my-ride@volkswagen.com telling us so. Any rights and obligations entrants may acquire before pulling out will remain in force, even if they pull out: this applies in particular to assigning or licensing rights under Articles 13 to 16.

6.You do not have to order any products or services from VOLKSWAGEN or any third parties to enter this competition.

Competition rules

7. To enter an application, or an idea for an application, upload that application or idea via a web form on the website. As part of the competition, entrants may use the APP player VOLKSWAGEN provides free of charge for the competition period free of charge. To find out more about entering ideas, see app-my-ride.volkswagen.com.

8.VOLKSWAGEN will not accept any entries that:

Are inappropriate, obscene, libelous, insulting, defamatory, vulgar, improper or unlawful;

Infringe third party rights; Constitute 'tirades of hate', irrespective of whether they are directed at individuals or a group, and whether they refer to the race, gender, beliefs, national origins, religious affiliation, sexual orientation of language of those individuals or groups;

Contain, or assist, viruses, worms, damaged files, cracks or other material aimed at damaging software, hardware or other security precautions of VOLKSWAGEN, Hyve AG or a third party or rendering them unusable; Enable or promote games of chance, the sale or use of alcohol, tobacco, illegal drugs or other illegal activities, or Prevent or restrict anyone entering the competition or other VOLKSWAGEN services.

9.Applications entered must be produced in Adobe Flash or Adobe Flex with a minimum size of 380 * 380 pixels, and may only be entered by individuals. The applications as entered must not have been offered for commercial use anywhere else. Entrants must decide for themselves whether they would wish their application to be published if no patent, utility model or registered design has been applied for or issued. VOLKSWAGEN is not responsible for maintaining confidentiality, nor can VOLKSWAGEN be held liable for the consequences of disclosing applications.

10.Entries that are incomplete, disfigured or damaged will be deemed to be invalid.

11.Entrants agree to these entry terms and conditions merely by entering the competition. Any entrants who fail to comply with these terms and conditions will be disqualified. In entering the competition, entrants also accept VOLKSWAGEN's decisions as final and binding. Details of evaluating applications will not be published. Entrants are not entitled to any individual feedback or explanations in respect of the jury's decision. VOLKSWAGEN is not bound to answer any entrants' correspondence.

12.The jury will pick the winner out of all valid entries, as it sees fit. For details of how winners are decided and the prizes offered, go to app-my-ride.volkswagen.com.

Assignment, licence

13. Evaluating entries may take VOLKSWAGEN some time. Winners cannot insist their applications be used. VOLKSWAGEN will waive any user rights if it decides not to use applications twenty-four (24) months after the competition closes.

14.In entering the competition, entrants assign the right to use applications submitted for research purposes, to make prototypes and for internal and external presentation purposes to VOLKSWAGEN irrevocably and unconditionally insofar as the law allows. User rights include in particular the right to reproduce, distribute and set up applications in the course of presenting prototypes of future infotainment systems. These user rights cover use by VOLKSWAGEN and its group companies. Any commercial use of applications submitted by VOLKSWAGEN is expressly excluded. These rights must be granted free from third party rights. VOLKSWAGEN hereby accepts such assignments.

If VOLKSWAGEN is interested in commercially using applications entered, VOLKSWAGEN will agree with the originator on using the application commercially.

15.The user rights will also allow VOLKSWAGEN and contracted companies to use parts of the application, alter or redesign it and/or have the material altered or redesigned by third parties and/or to combine the material with other material acquired either from VOLKSWAGEN, contracted companies or competition entrants or under licence from third parties. Should VOLKSWAGEN intend to use an application commercially in connection with the user rights granted above, VOLKSWAGEN will enter into an agreement with the originator on using the application commercially.

16.In entering, entrants acknowledge that VOLKSWAGEN and contracted companies develop ideas of their own accord or receive contributions that are similar or even identical to applications which entrants send in to VOLKSWAGEN via app-my-ride.volkswagen.com or other channels and media. Entrants hereby agree to waive enforcing any claims against VOLKSWAGEN or contracted companies accepting, testing and/or using submissions or contributions that are similar to applications entrants sent to VOLKSWAGEN.

17.VOLKSWAGEN may assign any and all rights entrants grant it under Articles 14 to 21 to its group companies.

Consent to publication

18. In entering the competition, entrants agree to VOLKSWAGEN using their applications for PR purposes, including advertising. They also agree to their material being published on the World Wide Web and hence being made available to an undefined group of users. Entrants also agree to their being named should they win. Entrants waive their rights or payment in connection with the actions as described in Article 19.

Data protection

19. Recording and saving personal data for the purposes of the competition is made in compliance with legislation applicable in Germany on protecting personal data and the EU data protection directive. Data is recorded in the course of the competition to contact entrants if they win a prize, to tell them how VOLKSWAGEN will use their application as the case may be or if VOLKSWAGEN holds another competition. Personal data will expressly not be used for the purposes of advertising VOLKSWAGEN products.

20.During the registration process entrants will be asked to give VOLKSWAGEN the following mandatory data:

■username (will be shown on the website, is needed for login),

■password (will not be shown on the website, is needed for login),

■e-mail address (will not be shown on the website, is needed to contact the user in case of an award or contest news).

Additionally, the following optional data can be given by the entrants that will be shown on the website and can therefore be seen by other website visitors:

■first name and family name,

■address,

■age,

■sex,

■country and nationality,

■picture.

If Entrants do not want to fill out the web form, they can submit their personal data via "Facebook-Connect". They will be asked to login at Facebook and confirm the transfer of their data to the contest web page. The Facebook login form is not part of the contest web page. Volkswagen will not send any personal data back to Facebook.

21.All personal data will be deleted 3 months after the end of the competition except the e-mail addresses. The e-mail addresses will be saved for 2 years to contact participants in case of a new competition.

Indemnification

22. Entrants guarantee and warrant that applications originate with them, and that they have the right to assign rights or grant user rights under Articles 14 to 21 without infringing third party rights.

23.In entering the competition, entrants agree to hold VOLKSWAGEN harmless against any actions for damages, claims, rights or proceedings of any kind which may be brought against VOLKSWAGEN in connection with the applications, receiving, possessing, entering or using the prize of failing to comply with the obligations as stated in Article 22. This indemnification also extends to losses in connection with physical injury, death and damage to property and actions based on rights in connection with libel or breach of privacy. Liability is limited to cases of malice aforethought and gross negligence, except in cases of death and physical injury.

Exclusion of liability

24. VOLKSWAGEN is not responsible for any entries that are not received, either because they are lost, delayed or held up or due to other electronic problems or because post is lost, delayed, illegible or incomplete or because entries are misdirected. Nor VOLKSWAGEN is responsible for any incorrect or false entries, irrespective of whether they were made by entrants or are attributable to hardware or software error or human error in the course of handling entries to this competition.

25.Most of the content on app-my-ride.volkswagen.com comes from third parties. The only persons liable for such third party content are those who produce it. VOLKSWAGEN does not monitor content produced by third parties, and is not responsible for it. VOLKSWAGEN is not liable for content being correct, reliable, complete or usable, or for its quality or for any rights content may breach, no matter from whom the content comes. Entrants are also aware that the risks are theirs if they rely on the content or use it.

26.The competition website may also include links and references to third party websites. VOLKSWAGEN is not liable for the content of such websites, and will not make those websites or their content its own, as VOLKSWAGEN has no control over the information or content which they contain. Nor is VOLKSWAGEN liable for the quality, correctness or completeness of information provided by third parties which is designated explicitly as third party information. This also includes information originating from sales partners.

Miscellaneous

27. Winners alone are responsible for deducting any taxes or other duties in connection with receiving prizes. Receiving prizes in connection with the competition is subject to the statutory or official conditions applicable in each case.

28.Prizes in kind will not be paid out in cash. Cash prizes are paid out in euros. VOLKSWAGEN may exchange or substitute prizes at its discretion. If any prize cannot be awarded due to reasons beyond VOLKSWAGEN's control, a substitute prize of the same value will be awarded.

29.These terms and conditions of entry, the conduct of the competition and implementing the terms and conditions of entry are governed by the law of the Federal Republic of Germany exclusively. Entrants agree to be bound by German law exclusively.

30.VOLKSWAGEN reserves the right to amend these terms and conditions of entry at any time without notice and/or suspend, defer or discontinue the competition without giving reasons or assuming liability at any time. VOLKSWAGEN may also exclude entrants from taking part at any time without assuming liability if they do not abide by the terms and conditions of entry.

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