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Friday, July 25, 2014
Volkswagen Malaysia recently announced the winner of the “Win a Polo Sedan” campaign in conjunction with the “Onefootball Brasil” app that was kicked off in May this year. As a fervent football and Volkswagen fan, Tee Jee Hung was doubly thrilled to find out that he was the grand prize winner of a brand new Volkswagen Polo Sedan.
Earlier this year, Volkswagen kicked off the football season by introducing the “Onefootball Brasil” app to give fans worldwide an elevated football experience. Volkswagen Malaysia also held a contest that ran from 22 May to 13 July with the main prize of a brand new Polo Sedan up for grabs. Football fans and discerning motorists alike were invited to visit any Volkswagen dealer showroom nationwide and test-drive any vehicle from Volkswagen’s extensive range in order to stand a chance of winning the German-engineered sedan.
28 year-old Tee Jee Hung was among the thousand contestants who took their desired Volkswagen vehicle for a test drive and managed to emerge as the winner of the football-driven contest. During this period, Volkswagen’s OneFootball app also garnered more than 26,000 downloads in Malaysia.
“Winning a Volkswagen Polo Sedan was indeed an exciting surprise to me! I downloaded the Volkswagen ‘Onefootball Brasil’ app to keep updated on the 2014 FIFA™ World and one of its features directed me to the nearest Volkswagen dealership. I took the opportunity to test drive the Polo Sedan since I’ve been considering of getting the car for some time now, but I really never thought I’d win the exact car I wanted. Thank you Volkswagen for this incredibly exciting opportunity, this win truly wraps the football season!” exclaimed the IT programme consultant from Seremban.
Petra Schreiber, Director of Marketing and Communications, Volkswagen Group Malaysia shares, “We are pleased to reach out and present an exciting and emotional moment with Malaysian in conjunction with the 2014 World Cup. Much like the national German football team that just won the 2014 World Cup, the Polo Sedan we are giving away epitomises the highest of performance, quality and efficiency. We trust that Tee Jee Hung who is always been a Volkswagen fan will enjoy the true Volkswagen brand experience.”
Launched in 2013, the German engineered - Malaysian assembled Polo Sedan boasts a spirited performance with the best-in-class torque of 153Nm at 3,800rpm whilst possessing extraordinary fuel efficiency; offering a combined fuel consumption of 6.5 litres per 100km, allowing drivers to go a distance of 15.4km per litre. Not content with just offering great drivability, the Polo Sedan also comes with impressive safety features including dual front airbags and dual side airbags, Intelligent Crash Response System (ICRS), anti-pinch windows in all four doors, standard 3-point safety belts for rear outboard occupants, child seat anchor (ISOFIX system), anti-theft alarm system and anti-lock braking system (ABS).
Posted by Auto Insider Malaysia at 11:50 AM
UMW Toyota embarks on a year-long road safety campaign to raise awareness of road safety among consumers with series of activities at their selected outlets. The road safety outreach initiative, themed ‘Safety is Love’ is meant to enhance the car manufacturer’s image as a car manufacturer that cares.
“As a caring automotive company, safety is an essential element throughout our company’s entire operations,” says Datuk Ismet Suki, President of UMW Toyota Motor. To begin with, he elaborates, every Toyota vehicle is fitted with safety features, making Toyota a preferred choice for many families. Yet, road accidents can still happen due to other factors such as driver’s behaviour, road condition and other distractions.
It is our social responsibilities to carry out road safety activities to ensure we have reliable vehicles and promote a high level of safe behaviour on the road. The road safety initiative is meant to complement the efforts by the Road Safety Department to reduce accidents and encourage all road users, whether pedestrians, passengers or drivers, to practise more care when on the road.
To achieve this, buntings bearing important road safety messages are displayed at all Toyota outlets throughout the year to remind customers to always practise safe travelling. Apart from the buntings, a series of talks on road safety were also conducted.
These two activities are carried out according to specific themes. The first two quarters of the year had focused on seatbelts – ‘Buckle Up, Stay Safe’, and speeding – ‘Watch Your Speed’, while the current theme is on fatigue (exhaustion) – ‘Too Tired to Drive?, Take a Rest!’, followed by distractions – ‘Stay Alert, Arrive Safely’ for the last quarter.
Four talk sessions were conducted earlier at Central and Sabah Regions by an experienced trainer. A few more sessions are planned to coincide with the impending holiday seasons. Participants will not only be exposed to common causes of road accidents, safe travel tips and others, but also gain real-time insights on what to do during an accident or emergency while on the road.
“The response to the talks was positive,” says Datuk Ismet. “Many of the participants found the sessions to be very interesting, interactive and informative, which makes us feel that we are able to deliver the message of practising safe travelling”.
Ultimately we want everyone to remember that safety is love, stresses Datuk Ismet. “Imagine the pain and suffering of someone who was waiting for their loved one to arrive, only to be told that they have perished in an accident in transit. Be careful and safe all the time, if not for your own sake, for the sake of your loved ones.”
source: UMW Toyota Media Services
Posted by Auto Insider Malaysia at 11:43 AM
Suzuki Malaysia Automobile (SMA) brought smiles to the faces of students of SK Sg Judah today. In light of the ongoing fasting month and upcoming Hari Raya festivities, Suzuki Malaysia Automobile invited students and teachers from the government school for Orang Asli based in Pulau Carey, as well as its staff members for a buka puasa event here at Laman Qaseh.
Staying true to Hari Raya traditions, Suzuki Malaysia Automobile distributed Duit Raya packets to the students of SK Sg Judah. It also made a contribution to the school to aid with the development of existing school facilities as part of the company’s ongoing long-term Corporate Social Responsibility (CSR) program with the school.
Present at the buka puasa event was Mr Keiichi Suzuki, Managing Director of Suzuki Malaysia Automobile Sdn Bhd. “In line with Suzuki’s DNA, ‘Way of Life!’, we are committed to long term CSR activities such as our involvement with SK Sungai Judah. We are gathered here today to highlight our relationship with the school as well as with all the SMA staff and members of the media. We cherish these solid bonds and hope they last for many years to come,” he said in his welcome speech.
Suzuki Malaysia Automobile’s relationship with SK Sungai Judah began in February 2012 when it ‘adopted’ the school and highlighted its intention to give back to the community by enriching the education experience of the Orang Asli students who attended the school. The company has since provided aide in the form of upgrading its IT facilities, LED TVs for interactive learning and organising unique events such as giving students the exciting experience of escorting players at matches during the AFF Suzuki Cup.
In its most recent CSR contribution to SK Sungai Judah, Suzuki Malaysia Automobile sponsored a Suzuki APV to the school to broaden the students’ learning possibility and enhance their mobility. All of the contributions made by Suzuki Malaysia Automobile thus far are in line with the brand’s commitment to aiding in the development of a more knowledgeable, dynamic and motivated community.
Suzuki Malaysia Automobile was also delighted to announce the launch of their new website today. The company’s new online portal goes live after several months of planning. Designed for greater user-friendliness, the new website features a better look and feel with more functions and easier end-user navigation. For more news and updates on Suzuki Malaysia Automobile, visit www.suzuki.net.my .
Posted by Auto Insider Malaysia at 11:34 AM
Kia Malaysia’s Champs to Rio futsal tournament champs Dani KSL FC took the world by storm in Brazil at the Champs Into The Arena 2014 World Championship organized by Kia Motor Corporations. The underdog team from Malaysia brought down futsal bigwigs from around the world before taking the defeat from Jordan at the finals of held in Salvador Brazil recently.
Dani KSL FC from Malaysia was one of only two teams from Southeast Asia, the other from the Philippines, that was pitched against futsal giants from Chile, Argentina, Italy and Germany at the international futsal tournament held alongside FIFA World Cup in Salvador Brazil. The 19 nations which took part in the tournament were: Argentina, Belarus, Brazil, Chile, China, Colombia, Ecuador, Egypt, France, Germany, Italy, Jordan, Malaysia, Peru, the Philippines, Poland, Saudi Arabia, the United Arab Emirates, and the United Kingdom.
The Malaysian team managed by Aizul Rohan Anuar, showed amazing fighting spirit and skill, and made an indelible mark in the international futsal arena as they rose through the tournament, beating Philippines at the Group stage with 7-2, Argentina 2-2, and Germany 7-3. At the semi-finals Dani KSL FC crushed France’s dreams with a 1-0 win, only to be defeated by Jordan at the Finals with 7-3.
Through it all, the team made up of players Mudhairi Musa, Muhammad Fauzi Abdul Hamid, Hazizi Mansor, Mohammad Naim Mohammad Zainal, Rizwan Ahmad Wahid and Zahrin bin Ismail (Captain) were ecstatic at overcoming their greatest hurdles, Argentina and Germany at the Group stage.
The winning teams were awarded with a trophy and skybox tickets to the World Cup quarterfinals match between the Netherlands and Costa Rica.
Prior to the international championship in Brazil, Dani KSL FC competed in Kia Malaysia’s Champs to Rio in May, a round-robin futsal tournament amongst 38 of the best teams in Malaysia. Coming out Champs, they were chosen to represent Malaysia at the Kia Champs Into The Arena 2014 World Championship in Salvador, Brazil on 4-7 July. In addition to the all-expenses paid trip to Brazil, the whole team received RM20,000 in cash, a champion cup, champion medals, exclusive jerseys and tickets to the Quarter Finals of World Cup 2014.
Champs to Rio was a local initiative by Naza Kia Malaysia for Malaysians to experience and be a part of the excitement and energy of World Cup 2014, one of the biggest sports events of the year. Datuk Hafiz Syed Abu Bakar, Chief Operating Officer of Naza Kia Malaysia said the company sees the global partnership with FIFA World Cup as a great opportunity to deliver the excitement of the brand to football-mad fellow Malaysians.
“Our Malaysian team has certainly done us proud by playing in the finals in one of the world’s most challenging futsal competitions. Their performance was outstanding and beyond expectation and like Kia, they have shown us the “Power to Surprise”!,” said Datuk Hafiz.
Source: Naza Kia Media Release
Posted by Auto Insider Malaysia at 10:41 AM
Thursday, July 24, 2014
Looks like the guys at Mercedes Benz Malaysia is very busy at work and I'm sure one if it is preparing the launch of the all new Mercedes Benz C Class which was caught on camera being transported near Guthrie Corridor Highway yesterday.
Based on the pictures that I caught, only one variant can be seen with the C200 badge post on the boot lid without any taping to cover it which is unusual for car makers not to hide their badges especially for product that was not launched yet
Anyhow based on the picture, we can see that Mercedes has package the car with sport configuration as per what being offered in the United Kingdom which is the middle model between the SE and AMG model. This car comes with 17 inch five double spoke rim design together with integrated silver trim diffuser with exhaust and lots of chrome trim parts on the lower section of the car body
With the evidance, it looks like MBM might be launching the car soon, perhaps after Hari Raya celebration or in September which is the last 3 quarter of the year. Stay tune for more updates!!!!
Posted by Auto Insider Malaysia at 2:47 PM
Tuesday, July 22, 2014
Volkswagen Malaysia and renowned fashion designer Melinda Looi saw both brands unite to offer Malaysians a chance to drive home a brand new German engineered Polo Sedan this festive season in conjunction with the “Safe & Stylish Balik Kampung” campaign.
The month-long campaign, which kick-started concurrently with Melinda Looi’s 2014 Raya collection ‘emel by Melinda Looi’, saw an overwhelming response from fans of both the fashion and automotive scene.
Emerging the winner from over 6000 entries, Ahmad Amirul Ehsan bin Alias was the winner of the “Safe and Stylish Balik Kampung” campaign and was presented a mock key at the prize presentation ceremony, held in conjunction with the ‘Volkswagen On Tour’ brand showcase in Paradigm Mall at Kelana Jaya.
Ahmad, who hails from Rawang could barely contain his excitement at winning the prize, saying “I was really surprised and excited when I found out that I had won a brand new Volkswagen Polo Sedan. I’ve been eyeing a Volkswagen car for a while now, so it is amazing that my dream has come true this Raya. I am so grateful for getting this opportunity to own my very own Volkswagen.”
Petra Schreiber, Director of Marketing and Communications, Volkswagen Malaysia shares, “We embarked on a campaign themed around style and safety as these two elements are in line with the Volkswagen brand. We are truly delighted to be able to share the joy of owning and driving a Volkswagen with this lucky winner in conjunction with this joyous festive celebration.”
Launched in Malaysia in 2013, the locally assembled Polo Sedan boasts a spirited performance with the best-in-class torque of 153Nm at 3,800rpm. The German Engineered Polo Sedan possesses excellent fuel efficiency – offering a combined fuel consumption of 6.5 litres per 100km or 15.4km per litre making it the perfect vehicle for daily urban commuting or out-of-town drives.
The Polo Sedan comes equipped with impressive safety features including dual front airbags and dual side airbags, Intelligent Crash Response System (ICRS), anti-lock braking system (ABS) with Brake Assist (BA), anti-pinch windows in all four doors, standard 3-point safety belts for front and rear outboard occupants, child seat anchor (ISOFIX system), and an anti-theft alarm system for maximum safety all the time.
source: VW Malaysia Media Servives
Posted by Auto Insider Malaysia at 3:54 PM
Perodua maintained its position as the most preferred compact automotive brand with 94,500 units sold within the first six months of the year, representing an estimated market share of 28.4%.
The sales performance was based on strong demand for the Perodua Myvi and Alza over the period. Perodua estimates that the total industry volume grew by 6.2% to 332,800 for the first half of the year from 313,500 units in the same period last year.
“Despite maintaining our position, there has been a minor erosion of our market share to 28.4% from a market share of 30.9% in the same period last year,” Perodua President and Chief Executive Officer, Datuk Aminar Rashid Salleh said.
He said that the cause of the reduction was due to intense competition from the industry players as well as the tightening of the financing guidelines.
“That being said, we are revising our sales number to 193,000 by year end from a target of 197,000 units announced earlier in the year as competition is far more formidable than previously expected,” Aminar said.
On after sales, Aminar said vehicle intake, intake revenue and parts sales have shown improvement compared to the same period last year.
Perodua saw an increase of 4% to 956,000 vehicles visiting its service centres or “intake” compared with 924,000 intake in the same period in 2013. As a result, revenue from intakes have increased by 4% to RM272 million from RM261 million previously.
“The increase in intake have also increase the number of our after warranty customers to 277,700 from 261,000 customers previously,” Aminar shared with the media at Perodua first half performance review and future targets here today.
Aminar predicted the next six months will continue to be challenging from the sales perspective but he is hoping to do better in the area of after sales.
In a separate function later in which Perodua broke fast with its business partners and the media, the compact car company contributed Hari Raya packets to children from Rumah Anak-Anak Yatim Al-Kausar and Maahad Tahfiz Nurul Iman.
At the same event, Perodua also contributed RM30,000 to the “Tabung Kemanusiaan Palestin Media Prima Berhad” as a show of solidarity and compassion towards the suffering of the Palestinian people in Gaza.
Receiving the mock cheque was CSR advisor Datuk Ahmad A Talib. Also present was Media Prima Chairman Tan Sri Johan Jaafar.
Posted by Auto Insider Malaysia at 3:30 PM