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Friday, November 21, 2014

PRESS RELEASE: Edaran Tan Chong Motor Sdn Bhd Announces Winners Of ‘The Great Nissan Buy 1 Win 1’, Starts Round Two Of Campaign

The first round of Edaran Tan Chong Motor’s (ETCM) ‘The Great Nissan Buy 1 Win 1’ Campaign concluded with the announcement of six (6) customers winning brand new Nissan cars worth more than RM888,888. 

Held in conjunction with Tan Chong’s 57th anniversary and the nation’s 57th year of independence, ‘The Great Nissan Buy 1 Win 1’ Campaign was a show of appreciation to reward Nissan buyers. 

The winners are Raziff Suhairi bin Shabaan, who bought a Nissan Teana 2.5XV, and won Nissan Serena S-Hybrid; Kelvin Ong Wei Chong, who bought a Nissan Almera and won a Nissan Sylphy 1.8E; and Aidasuzana binti Md Arshad, who bought a Nissan Grand Livina 1.6L, a won a Nissan Serena S-Hybrid. 

Arnizah binti Kasbulah, who bought a Nissan Sylphy 1.8VL, won a Nissan Teana 2.0XE), while On Keur Li, who bought a Nissan Serena S-Hybrid, won a Nissan Teana 2.5XV. The final winner is Luhat Jok, who bought a Nissan Navara and won a Nissan Sylphy 1.8(E). 

Raziff Suhairi Bin Shaaban, who works in the asset management industry, was clearly delighted to have won a new car above his purchase. “I was shocked when I found out I had won the Serena S-Hybrid. But my wife is even happier as she will be using the Serena S-Hybrid as our family car due to its practicality and comfort. Purchasing my Teana was also an impressive experience to a first-time buyer like me, as the sales advisor was very professional and helpful in every way.”

21-year old Kelvin Ong Wei Chong could not believe his luck when he was told he had won a Nissan car. “I bought the Nissan Almera because it is value-for-money and had impressive features. Being a first Nissan owner, this is a fantastic opportunity for my family to experience the excitement of the Nissan brand, thanks to Edaran Tan Chong Motor!” 

According to Mr Tan Keng Meng, Director of Product Planning and Marketing of ETCM, the Campaign received overwhelming response, and as a result, ETCM decided to offer Malaysians another chance to win some of Nissan’s bestselling models with Round Two (2) of ‘The Great Nissan Buy 1 Win 1’ campaign.

“As before, customers who purchase selected Nissan models are eligible to enter; with five (5) lucky customers each standing a chance to win a Nissan model. Round Two of ‘The Great Nissan Buy 1 Win 1’ campaign began on 1 November, and will end on 31 December 2014.” 

With more than a total of RM600,000 in prize value, the model line-up now includes the All-New Nissan Sylphy, Nissan Navara, Nissan Grand Livina and the Nissan X-Trail

The full list of offered models is as follows:

Grand Livina
Sylphy 1.8 (E)
Navara 2.5 (LE)
Current X-Trail 2.0
Grand Livina 1.8
Grand Livina 1.8

Thursday, November 20, 2014

PRESS RELEASE: Winners of the Asia Pacific 2014 Tint-Off Competition in Malaysia Announced!!!

Automotive window film installers from across the Asia Pacific region revved up their game at the Asia Pacific 2014 Tint-Off Championship, organized by U.S-based Eastman Chemical Company, the manufacturer of LLumar® automotive window films, and its sole distributor in Malaysia, Tint Auto (Malaysia) Sdn Bhd, that was held yesterday at the Sunway Convention Centre. 

The tinting competition which took place in the afternoon, pinnacled at the Gala Dinner during the night where contestants from three countries were announced as the top three winners for this year. 

Mr. Ju Jongcheol, a professional installer from South Korea took the Championship title as this year’s most professional and best automotive window film installer in the region. Completing the skillful task with a score of 95 points, he defeated 15 other participants from around the Asia Pacific, Australasia and Middle East regions. 

Mr Lim Loke Choon from Malaysia emerged as the second place winner with a score of 94 points and Mr Zheng Shihai from China took the third place with a score of 93 points. 

“This challenge really puts your skills as professional automotive window film installers to the test,” said Mr Ju Jongcheol, the Asia Pacific 2014 Tint-Off Champion. “It was definitely a close competition as there were several highly capable and skillful professionals, but I am proud to win the Championship title. This is truly a sweet victory! Thank you LLumar and Tint-Auto (M) for the opportunity!” 

Officially launched by Y.B. Datuk IR. Dr. Wee Ka Siong (Minister in Prime Minister’s Office), the Championship event began with high-energy performances that created excitement prior to a formal briefing session on the competition rules for all contestants. 

Each contestant was given a competition bay that included a Volkswagen Passat and a supply of high-quality AIR series of automotive window film from LLumar which, with its nano-ceramic technology and high protection from ultra violet rays yet enhanced visibility, has gained high traction in the Malaysian market.

The competition underscored the importance of skills and pride for a job well done. Amid roaring cheers from supporters and spectators, contestants exhibited energetic enthusiasm in their quests to complete the perfect tint job within the stipulated timeframe. 

Dr. Jim Ziegler, Regional Business Director of Eastman Chemical, Performance Films business unit said, “As one of the leading producers of high-quality, aftermarket window films and high-value precision-coated film and film components, LLumar® is enthusiastic and passionate about bringing installers of LLumar automotive window film from around the Asia Pacific, Australia and Middle East regions together in this exciting event.” 

“The car tinting industry is one of the most important peripheral sectors of the automotive category. This international competition provided an opportunity for installers to raise standards, exchange best practices and network during a fun event, while we recognize and award the best professional skills in the business.” 

Using LLumar automotive window film, contestants were seen striving for perfection during the competition. Winners were judged on factors including tidiness of installation, cleanliness of vehicle/handover readiness, and quality of application (gaps, edge cuts and visible damages). 

“Installing car window film may look easy, but it isn’t,” said Mr Michael Tan, CEO of Tint Auto (M) Sdn. Bhd. “Experience, good skills and high-quality film are pre-requisites to ensuring long-lasting protection of the car and benefits to its owner. A flawless installation will ensure that no dirt or other contaminates are left behind, which could destroy the chance of winning the competition. LLumar is recognized for its wide product selection and strong brand name, especially for safety and security film which is trusted by many car owners in Malaysia. This competition selects the best installer of the products.” 

“LLumar automotive window films are known and trusted by the numerous automotive brands for their quality and proprietary scratch-resistant coating. Furthermore, today’s gadget-equipped drivers would also be glad to know that these state-of-the-art nano technology films do not interfere with cell phones, radio reception, radar detectors, or global positioning systems,” added Dr. Ziegler.

The competition started 14 years ago in the United States (U.S.) when the U.S.-based manufacturer of LLumar professional window films began sponsoring and organizing international tint-off conferences and competitions. The success of the U.S. competition led to a spin-off in the Asia Pacific region, with the first Championship being held in Shenzhen, China in 2011 and the second Championship held in Jakarta, Indonesia in 2012. Thus, this Championship was held for the third time in the region and first time in Malaysia.

A total of 16 teams from countries including Malaysia, China, South Korea, Philippines, Vietnam, Taiwan, Hong Kong, Thailand, Singapore, Indonesia, Australia, Kuwait, Saudi Arabia and Oman took part in the competition.

The judges for the competition include experts from Eastman Chemical Company: Danny Wong Kam Lam, Regional MTS Manager; Richard Dill, Quality Assurance Manager; and Charlie Zhao Li, Technical Training Team Leader

PRESS RELEASE: Volvo Buses Launches New Chassis Range

Volvo Buses Malaysia yesterday proudly unveils its new chassis range to the Malaysian market – the new Volvo B7R and Volvo B11R. Launched in the presence of the Ambassador of Sweden to Malaysia, Volvo customers, partners and members of the media, Volvo Buses’ new chassis range are poised to offer the best solutions for next-generation public transport and travel in Malaysia.

“The launch of the Volvo Buses Chassis Range today spells an additional significant advancement in the operations of Volvo Malaysia. It also underscores our commitment and deep interest to play an even more active participation in the country’s transportation industry,” said Mr Mats Nilsson, Managing Director, Volvo Malaysia.

Both the Volvo B7R and Volvo B11R are chassis models that were designed with versatility in mind and made for efficient, safe, and profitable transport, both of which have enjoyed increased demand in other markets. 

David Mead, Vice President, APAC, Volvo Buses Corporation said, “This chassis range we are launching today provides first-class driveability, outstanding fuel-efficiency and low on environmental impact. The versatility of this chassis range allows our customers to customize according to their needs, as they are easily tailored to suit school bus, long distance charter and touring coaches. 

“Our customers choose Volvo for a reason – Volvo Buses is much more than a premium bus or coach. Volvo customers can look forward to a complete solution, tailored to their reality. This solution includes the right bus or coach, the right combination of leading support services, and our commitment and expertise throughout the lifetime of the bus and beyond. 

“Volvo Buses also has a City Mobility programme that addresses issues faced by the public transport industry and we have worked directly with many major cities in solving their public transport challenges by offering complete solutions,” said Mead.

Volvo vehicles are recognized for its renowned safety, high level uptime and efficiency in fuel consumption – which are important features for a quality public transport system. An unmatchable safety feature in the Volvo B7R and the Volvo B11R is its Electronic Stability Program (ESP) and its Electronically-controlled Braking System (EBS). 

As a standard feature in all Volvo buses, the Electronic Stability Program (ESP) reduces the risk of the driver losing control over his vehicle in critical situations; for example in sharp curves or on slippery surfaces. The Electronically controlled Braking System (EBS) on the other hand, has anti-locking disc-brake system offering high braking effect and instant alertness thanks to electronic signal transmission. 

All Volvo Buses models are also equipped with integrated retarder with additional Volvo Engine Brake, 4 disc brakes with higher and constant braking, and separate front and rear brake air circuits for maximum safety. 

“Customers moving towards new technology naturally also want security; and we are proud to say that Volvo Group has undeniably one of the toughest safety standards in the world. Safety is not only encompassed in our products; it is also incorporated in our entire production, supply, aftersales and value chain. We therefore offer various business packages whereby we undertake all maintenance processes for the entire bus,” said Mr Muralli Muthusubramaniam, Country Manager, Volvo Buses Malaysia.

“We have a network coverage of 11 dealerships across Malaysia, with an aftermarket service quality that is on par with our global service standards. We also provide 24/7 road assistance where technical support will be dispatched to our customers in case of a breakdown. 

“Volvo also very much focuses on training for bus technicians for specific technical support to offer customers a complete ownership experience when purchasing Volvo Buses. Volvo’s aftersales service helps our customers’ bottom line over the entire lifetime of the vehicle” added Muthusubramaniam.

Volvo B7R

The Volvo B7R runs smoothly in service, maintenance and on the road. The flat top of the framework permits efficient body construction and guarantees a long, productive life. Rigid front suspension in combination with a compact and service-friendly driveline installation create a spacious and efficient vehicle.

The Volvo B7R is primarily intended for long-distance and tourist duties, but is also suitable for use as a city bus. The low-entry version, Volvo B7RLE, allows for high passenger capacity and quick entry and exit. Its kneeling function and wide centre aisle make for efficient passenger flow, and the chassis layout permits wide doors.

The B7R’s 7-litre diesel engine is one of the most efficient in its class and it complies with Euro 3 emission standards. An output of 290 bhp and 1200 Nm of torque contribute to smooth handling in all situations. The choice of automatic and manual gearboxes allows for combinations that will suit any need, and Volvo’s single-reduction rear axle is available in a range of ratios. The benefits are the traditional Volvo hallmarks of first-class driveability, outstanding fuel efficiency and low environmental impact.

Volvo B11R

The Volvo B11R’s highly fuel-efficient Euro 3 engine cuts operational costs, and Volvo’s quality standards combine functionality with passenger comfort and lifecycle productivity. Rigid front suspension in combination with a compact and service-friendly driveline installation extends the scope for creating a spacious and efficient coach.

The B11R is available in a 2-axle chassis and possesses a stable and pleasant driving character with passenger comfort. Its powerful engine is able to produce a power output of 370 to 430hp yet its high fuel efficiency further adds low running costs and sustainability.

The B11R’s new 11-litre Euro 3 engine combines strength, reliability and economy in a right-sized but equally powerful package. With 370 and 430 hp and massive torque from very low revs, the B11R is more than capable in taking passengers to their destination swiftly and safely. The legendary Volvo I-Shift transmission, which combines smooth and silent shifting with fuel efficiency, is also available in the B11R.

PRESS RELEASE: Nasim Sdn. Bhd Launched New Ipoh Garden Outlet

Nasim Sdn Bhd’s on-going nationwide network expansion exercise continued yesterday with the launch of its latest outlet in the country, Peugeot Ipoh Garden.

Peugeot Ipoh Garden is the fifth new outlet launched by Nasim this year and is among three Peugeot outlets in the state of Perak. 

“Perak is Peugeot’s fourth most important market. This is already reflected in the total industry volume (TIV) for Perak. There has been a year on year increase of approximately 5% while the TIV for European cars have seen an increase of 26%,” said Dato’ Samson Anand George, Chief Operating Officer of Nasim.

The Peugeot Ipoh Garden outlet, which comprises a 2,000 square-foot facility, is a 1S showroom centre that complements the nearby Peugeot Ipoh 3S outlet.

Built at a cost of RM500,000, Peugeot Ipoh Garden will serve customers in Batu Gajah, Chemor, Gopeng, Ipoh, Jeram, Kampar, Kampung Kepayang, Lahat, Malim Nawar, Mambang di Awan, Menglembu, Pusing, Tanjong Rambutan, Tronoh and Ulu Kinta.

“Now in the final quarter of the year, I am proud to note that Nasim achieved our network expansion plans of an additional five outlets this year. This brings a total of 35 outlets nationwide. Our nationwide network expansion will continue into 2015 to meet the growing demand for European cars in Malaysia,” added Dato Samson. 

Peugeot Ipoh Garden joins four other outlets in Desa Pandan, Kuantan, Johor Bahru and Muar that were launched in 2014 with a cumulative investment of RM15 million.

With launch of this latest outlet in Ipoh, Peugeot is now represented in all the major markets in the North, Central, South, East Coast and East Malaysia.

All Peugeot models come with five-year warranty with unlimited mileage together with Nasim’s 24-hour Peugeot Assistance service, complimentary access to the Peugeot Lounge at Subang Airport and Peugeot Privilege membership, all to provide the best ownership experience for its customers.

Nasim Sdn Bhd is the official distributor for Automobiles Peugeot in Malaysia. For more information on Peugeot Malaysia, please visit Like the Peugeot Malaysia page at and follow the Twitter handle @peugeotmalaysia at

Tuesday, November 18, 2014

PRESS RELEASE: Toyota Classics Celebrates 25th Anniversary!!!

In its 25th anniversary this year, Toyota Classics hosted a dazzling fundraising evening at the Dewan Filharmonik PETRONAS, Kuala Lumpur. The spectacular orchestral performance on the 11th of November was held in celebration of what has long been acknowledged as one of the longest running philanthropic efforts in the country. 

“UMW Toyota Motor hopes to expand the frontiers of classical orchestra with this musical extravaganza that will truly touch lives, far beyond the stage. With this 25th anniversary, we are especially humbled at how the Toyota Classics programme has positively transformed thousands of lives over the years,” says Datuk Ismet Suki, President of UMW Toyota Motor. 

At the milestone of its silver jubilee, it is obvious that the Toyota Classics has truly come into its own. Defining the landscape of corporate social responsibility for this long, its standing in the community was reflected in the response towards at the gala evening. With a long list of orchestras under its belt, and with the support of attendees over the years, the Toyota Classics has raised more than RM7 million to benefit close to 60 charitable and non-governmental organisations. 

This year, the Toyota Classics featured the Covent Garden Soloists Orchestra from London. The orchestra under the baton of world-renowned Spanish pedagogue conductor Miguel Angel Navarro, performed a virtuosic, highly selective repertoire that channeled the vivid drama of the silver screen. Vasko Vassilev, Bulgarian violin prodigy, was electrifying as featured violin soloist at the gala concert; and Pamela Nicholson, piano soloist held the audience’s attention with equal verve. She also played the role of composer and arranger for the orchestra. 

The evening was a mélange of colour and sound, and did not disappoint the rapt audience which included His Royal Highness (HRH) Sultan Sharafuddin Idris Shah Al-Haj, the Sultan of Selangor, Tun Dr Mahathir Mohamad and Tun Dr Siti Hasmah Mohd Ali. His Excellency Dr Makio Miyagawa from Japan was also present at this year’s Toyota Classics concert. 

Proceeds from this year’s ticket sales and corporate donations amounted to RM 425,000. The funds were channeled to four charitable and non-governmental organizations to cater for each specific need. The Lung Foundation of Malaysia will utilise the funds for the purchase of respiratory support equipment for their less fortunate patients who cannot afford to purchase this equipment, while the National Kidney Foundation of Malaysia will acquire a van so they can carry out mobile health screenings as part of their public education efforts to ensure good health and well-being of patients are taken care through holistic treatment. 

Pertubuhan Kebajikan dan Perlindungan Nur Qaseh Malaysia currently does not own any vehicle to chauffeur the children in their care for their daily activities; they will acquire a van to ease the logistic issues. As for Yayasan Islam Darul Ehsan, who is currently providing medical care and treatment through their five dialysis centers will be purchasing a new van to transport their patients from the rural area to the dialysis centers. 

The theme for this year’s Toyota Classics has befittingly been, “Music that Moves Lives”. Datuk Ismet commented, “UMW Toyota Motor is proud to expand the frontiers of classical orchestra with this gala event. We strongly believe in striving and making a difference in every place where we live, work or conduct business which is in line with the company’s initiatives.” 

Thus far, the Toyota Classics programme has positively transformed thousands of lives and continues its legacy of representing the philanthropic pillar of UMW Toyota Motor’s Corporate Social Responsibility initiatives.

NEW LAUNCHES: Five Reasons Why the New Ford Fiesta ST Offers An Exhilarating Ride

Since Henry Ford built and sold the company’s first car in 1903, the humble machine has become far more than simply a way of getting from point A to B. For many, it has evolved into a way of life, an expression of thrill-seeking, adrenaline-pumping fun. 

For these people, the Fiesta ST – Ford’s newest contribution to the world of hot hatches – is just the ticket. Soon to arrive in Malaysian showrooms, it is a gutsy, compact performance car that boasts both responsiveness and raw power. 

Here are five reasons why the new Fiesta ST is the best pick for a thrilling drive – whether on the highway or the racetrack.

#1: Globally Acclaimed Awards and Recognition

Backed by 22 globally acclaimed awards, the new Fiesta ST is the most awarded performance compact car Ford has ever made. Among its accolades are being named BBC TopGear Magazine Car of the Year (UK), Echappement magazine Sports Car of the Year (France), and most recently a 2014 Automobile Magazine All-Star (US).

#2: Race Car Design

With an aggressive and sporty design, the new Fiesta ST features a unique grille and chin spoiler with a new rear diffuser and fascia extensions. Dual chrome-tipped exhausts, a high-mount spoiler, and unique 17-inch wheels complete the visual package.

Inside, the telescopic steering wheel sets the driver in a position that is similar to most race cars, while a sound symposer feeds the throaty engine noise directly into the cabin, offering a great soundtrack while accentuating feedback quality and response. Pushing the sports alloy pedal flat to the floor, ST drivers will experience a surge of torque that pushes them back into the Recaro seat.

#3: Epic Flat Cornering 

The new Fiesta ST offers race-like handling in a compact performance car. The rear axle gets increased roll stiffness to improve stability through fast and narrow corners, while the body sits 15 millimetres closer to the ground than other Fiesta variants.

It has increased mechanical grip provided by suspension improvements and is enhanced with electronic Torque Vectoring Control to reduce understeer, rotating well during hard cornering manoeuvres. With three levels of electronic stability control (ESC) to choose from – off, standard, sport – drivers are able to select the amount of electronic aid to suit their desires, whatever the road conditions. 

All these value added features give ST drivers epic flat cornering – be it on the race track or on a winding road. 

#4: Direct and Responsive Steering

The steering in the new Fiesta ST is more direct and responsive than the base Fiesta, while a unique suspension system with modified front knuckle makes for a quicker overall steering ratio of 13:6:1. The high performance rear disc brakes available in the new Fiesta ST helps drivers stay in control of the car at all times. 

The six-speed manual transmission provides an easy and clean shift action that allows any driver to express their true pledge to performance driving.

Simply put, the new Fiesta ST provides a peerless smooth steering and responsive handling with every turn.

#5: Unmatched Performance

The new Fiesta ST gives the performance and feel of an engine twice its size. Equipped with a 1.6-litre EcoBoost engine, it delivers 182 PS and 240 Nm of torque that can achieve 0-100 km/h in 6.9 seconds. It also comes with an ‘overboost’ turbo function – similar to the one available in Ford Focus ST – enabling it to throttle up to a maximum torque of 290 Nm on the race track and a top speed of 220km/h. The new Fiesta ST is guaranteed to bring out the racing DNA as soon as the driver gets behind the wheel.

The new Fiesta ST is now available for pre-launch booking, and is priced at RM149,888. 

For more information, please visit

PRESS RELEASE: Nasim Sdn. Bhd. Crowns The Winner For Peugeot "Drive 2 Win" Contest

After 11 weeks and six series, Nasim Sdn Bhd, the official distributor of Peugeot automobiles, recently awarded the grand prize of Peugeot ‘Drive 2 Win’ along with prizes for the Series 6 winners.

Subash A/L Loganathan was announced as the grand prize winner of the stunning and powerful Peugeot RCZ in Red Rouge. Abdul Razak Bin Hassan, Steven Ng Chong Wey and Ng Chin Wei were the recipients of a Macbook Air, Sony Xperia Z2, and shopping vouchers worth RM500 respectively.

“The campaign has helped increase awareness of Peugeot’s award-winning models as well as convert any possible fence-sitters who have not considered purchasing a Peugeot. Once they test-drove a Peugeot, there was no turning back which led to a number of successful bookings,” said Dato’ Samson Anand George, Chief Operating Officer of Nasim Sdn Bhd.

He said the campaign boosted overall test-drives by 30% and drew crowds to Peugeot outlets nationwide to test-drive the diverse Peugeot models.

“I want to offer my heartiest congratulations to the grand prize winner of the coveted 200bhp Peugeot RCZ as well as all the bi-weekly Series winners and the #peugeotselfie winners,” he said.

To enter the ‘Drive 2 Win’ contest, these were the steps: 

1) Visit any Peugeot showroom nationwide 
2) Test-drive any of Peugeot’s award winning models 
3) Simply fill up the contest entry form 
4) Deposit completed contest entry form into the contest box displayed in the showroom. 

One test-drive entitled to one entry form only. However, if a customer registered a new Peugeot, they were entitled to five entry forms which gave them more chances of winning.

The contest was broken into six bi-weekly series. There were three winners for each series, resulting in eighteen winners overall. The bi-weekly series winners were rewarded with prizes such as the Sony Xperia Z2, Samsung Galaxy S5, Samsung Galaxy Note 12.2, Macbook Air and shopping vouchers worth RM500.

In conjunction with the ‘Drive 2 Win’ grand prize ceremony, Nasim also awarded the winners of the #peugeotselfie contest. Participants had to complete the form on Peugeot Malaysia’s Facebook contest tab then submit a creative photo of themselves together with any Peugeot vehicle with a catchy caption. Nasim received over 200 submissions for #peugeotselfie.

Yap Siew Yee was the first place winner of two GoPro Hero 4 cameras. Second place winner San Mun Shaik won a Samsung Galaxy S5 and third place winner Muhammad Luqman bin Kassim Ali won Canon digital camera.

All Peugeot models come with five-year warranty with unlimited mileage together with Nasim’s 24-hour Peugeot Assistance service, complimentary access to the Peugeot Lounge at Subang Airport and Peugeot Privilege membership, all to provide the best ownership experience for its customers.

Nasim Sdn Bhd is the official distributor for Automobiles Peugeot in Malaysia. For more information on Peugeot Malaysia, please visit Like the Peugeot Malaysia page at, follow the Twitter handle @peugeotmalaysia at and follow on Instagram @peugeotmalaysia at
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