Nasim Sdn Bhd, the official distributor for the
Peugeot brand in Malaysia, has refreshed the popular 308 line-up with the
introduction of the facelifted 308 VTi and 308 Turbo.
Both variants now come with an array of new features
while incorporating the brand’s new design DNA.
“The new 308 comes with a refreshed look and new
premium features that are set to make the 308 even more popular among
Malaysians.
“As at end-June, we have sold 700 units of the 308 this
year. With the new 308, we are confident of selling 150 units a month,” said
Dato’ Samson Anand George, COO of Nasim Sdn Bhd.
Nasim first debuted the 308 in Malaysia in January
2009 and has sold close to 5,000 units to-date. As of end-May 2012, the 308
holds a 42% market share among European C-segment hatchbacks in Malaysia.
One of the most significant enhancements with the new
308 lies with its exterior aesthetics. It features a new dynamic and elegant
look with a “floating grille” concept that is also available on the 508 and new
LED day-time running lights which gives the new 308 a unique visual signature.
The luxurious panoramic roof is now available on both
variants. Other premium offers include automatic dual-zone air-conditioning
with rear blowers, cruise control with speed limiter, World-In-Peugeot Sound system
with six-speakers, USB and Bluetooth connectivity enabling hands free usage and
music on the go, one-touch electric windows with anti-pinch safety feature and
a height and reach adjustable steering.
In addition, the new 308 Turbo features a leather-wrapped sport steering wheel with an aluminum ring, aluminum pedals and scuff plate as well as sporty white instrument dials with a piano black finish centre fascia. The new 308 Turbo is also fitted with an original 308 GTi rear spoiler.
Other premium features included on both variants are
auto headlights, “Follow Me Home” functionality, front and rear fog lights,
automated front windscreen wipers, electric folding mirrors and a sporty rear diffuser.
The new 308 Turbo is powered by a twin-scroll turbo
high pressure four-cylinder variable valve timing engine that produces 156 bhp
and 240 Nm of torque and fitted with a six-speed auto adaptive gearbox with
Tiptronic and sport mode. This award winning powerful yet efficient engine has
now won the International Engine of the Year award for six years in a row
(2007-2012).
The new 308 VTi on the other hand is fitted with a
fuel efficient four-cylinder dual variable valve timing injection engine which produces
120 bhp and 160 Nm of torque, paired to an auto adaptive gearbox with Tiptronic
and Sport mode.
The two variants feature Independent MacPherson-type
struts and Deformable U-shaped cross member suspension setup combined with
anti-roll bars for exceptional handling, dynamism and driving experience that
Peugeot is known for.
The new 308 VTi now comes equipped with new“Santiaguito”16-inch
alloy wheels while the new 308 Turbo comes with newly-designed “Melbourne”17-inch
alloy wheels.
Exceptional level of safety features are offered on
both variants. The Turbo and VTi are
fitted with two airbags in front, driver and front passenger side airbags,
anti-whiplash front seats with active head restraints, ABS, EBD, Emergency
Brake Assist (EBA) and two ISOFIX points at the rear. Additionally, the new 308
Turbo comes with two curtain airbags, ESP and DSC.
The on-the-road price with insurance for the new 308
VTi is RM102,888 while the on-the-road with price with insurance of the new 308
Turbo is RM121,888. Both variants come with a market leading five-year warranty
with unlimited mileage, lifetime 24 hours Peugeot assistance and exclusive
Peugeot Privilege membership as standard to provide customers with confidence
and peace of mind.
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