Naza Kia Malaysia Sdn. Bhd. is taking the World Cup fever one notch up by kicking off Fuleco Friend Search, the search for one lucky child to escort Fuleco, the FIFA World Cup Mascot onto the pitch during the Semi Final game in Brazil.
This opportunity of a lifetime is only for a Malaysian child aged between 8-12 years and an accompanying parent through an on-ground contest at Piazza e-Curve, Mutiara Damansara on 26th April, at 3pm. This contest is the first-of-its-kind in Malaysia where a child gets to walk onto the pitch and be part of the FIFA World Cup.
Only one winning pair of child and parent will be announced at the contest and the winners will get an all-expense paid trip to Brazil which will include flight tickets, accommodation, a city tour and tickets to the World Cup Semi Finals match. More excitingly, the child will get unprecedented bragging rights on escorting Fuleco onto the pitch at the biggest sporting event of 2014!
Living up to Kia’s tagline “The Power to Surprise”, Naza Kia Malaysia is able to extend extraordinary opportunities at the World Cup in Brazil through Kia Motor’s global partnership as the official automotive partner of 2014 FIFA World Cup.
Datuk Hafiz Syed Abu Bakar, Chief Operating Officer of Naza Kia Malaysia said the company sees the global partnership with FIFA World Cup as a great opportunity to deliver the excitement of the brand to football-mad fellow Malaysians.
“Fuleco Friend Search is a priceless opportunity for a child to become part of the World Cup, and we hope this will inspire more children to dream, hope and aspire towards what may seem impossible. We have kept the competition uncomplicated to encourage more children and parents to participate in this chance of a lifetime,” said Datuk Hafiz.
Those interested in participating in the Fuleco Friend Search can pre-register online at Kia Malaysia’s Facebook App at www.fulecofriendsearch.com from now until 25th April, and turn up on 26th April at e-Curve, Mutiara Damansara where parents will battle it out in a very simple competition.
In conjunction with Kia Motors’ partnership with the 2014 World Cup, Naza Kia Malaysia launched an umbrella campaign called World Cup Rocks with Kia earlier this year. Fuleco Friend Search is part of the campaign, along with Champs to Rio, a futsal tournament where the winning team will get to play against international futsal teams in Brazil, Cheer with Kia, a World Cup Viewing party and 2014 World Cup Roadshow, a carnival-like roadshow which features more chances to win a trip to experience the World Cup in Brazil.
For more information on Fuleco Friend Search or World Cup Rocks with Kia log onto to www.kia.com or www.facebook.com/kiamalaysia
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